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Benefits

Coach Optimum, powered by Presence™, helps Optimum Nutrition deliver real-time, trusted guidance — at scale. From boosting purchase confidence to building stronger customer relationships, here’s how it’s driving measurable impact across the brand experience.

Faster decisions, better purchases

Customers get instant clarity on what products are right for them — no guesswork, no jargon.

Expert guidance at scale

Coach Optimum supports thousands of customers simultaneously, delivering advice with the authority of an elite sports nutritionist.

Higher engagement, stronger trust

By helping users feel seen, heard and supported, Coach Optimum has strengthened customer confidence and deepened brand loyalty.

Results

86%

Enagement

Customers didn’t just visit — they interacted. 86% engaged directly with Coach Optimum, showing strong interest in personalised guidance.

45%

Return Rate

Nearly half of users came back for more. Coach Optimum created value beyond first use, encouraging ongoing exploration and repeat visits.

7+

Time on Site

Coach Optimum extended time on site significantly, with users spending over 7 minutes exploring content, guidance, and tailored recommendations.

94%

First Time Answers

94% of questions were resolved on the first try — with no follow-ups required. Coach Optimum delivered instant, high-quality support at scale.

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Coach Optimum, Powered By Presence™

We partnered with Optimum Nutrition to build Coach Optimum — a real-time virtual expert, built with Presence, that delivers tailored product recommendations, expert advice and intelligent guidance in the moment.

Voice. Text. Verified.

Book a Meeting

Presence™  is a PerformOS brand
hello@performos.ai

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